About
G Paul
Founder · thebrownbrick.com
G Paul runs a 6-site research portfolio covering SaaS niches that small businesses actually buy: POS systems, loyalty programs, QR code tools, review management software, WordPress hosting for agencies, and email marketing platforms. The portfolio publishes original-research datasets and quarterly pricing audits that SMBs and agencies use for buying decisions.
On The Brown Brick specifically
The Brown Brick focuses on WordPress hosting platforms aimed at agencies and high-traffic sites — Kinsta, WP Engine, Cloudways, Flywheel, Bluehost, SiteGround. Coverage includes a daily-refreshed TTFB benchmark across 11 hosts, a hosting TCO calculator, head-to-head comparisons (Kinsta vs WP Engine, Cloudways vs Bluehost), agency-specific guides, and a quarterly pricing report tracking the brutal renewal hikes in this category (SiteGround's 6× renewal rate was caught here within 24 hours).
Topics covered fluently
- WordPress hosting performance + TTFB benchmarking
- Agency operations + multi-site management
- Core Web Vitals, INP, real-user CrUX data
- Renewal pricing dynamics + lock-in tactics
- SMB SEO + programmatic content strategy
- AI-citation in search (ChatGPT, Perplexity, Google AI Overviews)
The other 5 sites in the portfolio
- posbull.com — POS systems comparison for SMBs
- loyaldaddy.com — Loyalty program platforms compared
- qrbunny.com — QR code tools, NFC tech, and tracking transparency
- proreviewcards.com — Review management software for service businesses
- pkpops.com — Email marketing & popup/conversion tools
All 6 sites operate independently with their own editorial scope. They share research infrastructure and disclosure standards.
Press & commentary
Available for commentary on WordPress hosting performance, agency operations, Core Web Vitals on real client sites, and the renewal-pricing dynamics of managed-WP hosting. Reach out via the contact form on thebrownbrick.com.